Di María and Rodríguez Champion Responsible Gaming

Argentine football icons Ángel Di María and Maximiliano Rodríguez have launched a responsible gaming campaign that leverages their storied careers to promote safer gambling practices. The “Decisions” initiative, created by City Center Online, specifically targets youth awareness.

The campaign uses compelling storytelling to draw parallels between pivotal career decisions and responsible gambling choices. Both players reflect on crucial moments that shaped their football journeys and how thoughtful decision-making led to their success.

City Center Online selected these ambassadors because of their authentic connection to Rosario’s football community. Di María returned to Rosario Central after a distinguished European career. Rodríguez, retired but beloved, remains synonymous with Newell’s Old Boys following their 2013 championship victory.

Through these personal narratives, the campaign establishes clear links between responsible life choices and informed gambling decisions. Both athletes’ stories demonstrate how choices impact lifetime outcomes.

The campaign’s direct message to minors proves particularly powerful. In campaign videos, Di María and Rodríguez conclude with an unambiguous statement: “It was the best decision of my life. I decided with my head. If you are a minor, you cannot bet.”

This messaging underscores maturity, knowledge, and personal responsibility. It deliberately connects athletic integrity with ethical conduct in gambling and other life areas.

The “Decisions” campaign lives on City Center Online’s YouTube channel, maximizing digital reach and public engagement. By harnessing these football legends’ credibility and emotional resonance with fans, the initiative transcends traditional advertising.

Rather than typical promotional content, the campaign positions responsible gaming within broader conversations about personal choice, informed decision-making, and accountability.