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The safest online casino in the world Mr Green announced that doubled its earnings in 2017 following a year of acquisitions, new product rollouts and belt-tightening.
The operator said that revenues for the full year stood at SEK1.2 billion which represents a rise of 29% from the previous year, helped by the rise of active customer number which rose by 25.6% to almost 143,000.
Last year Mr Green enter the Danish market via the acquisition of Dansk Underholdning, and the addition of this Danish revenue stream gave the Q4 revenue total a 2.1% boost. Mr Green continues to lessen its dependence on Nordic markets, which, while growing 16.1% year-on-year, accounted for only 31% of Q4’s overall revenue. Western markets shot up 56.2% year-on-year, claiming a 44% slice of the overall pie. The Central, Eastern and Southern Europe segment’s share was essentially flat at 23% while the rest of the world chipped in the final 2%
“I can now state that 2017 was Mr Green’s most successful year ever. We delivered on our strategy, Mr Green 2.0, our product offering is better than ever and we expanded geographically”, – said Mr Green & Co chief executive Per Norman said.
