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A few days after Caesars Entertainment announced it has reached an agreement to acquire William Hill in a deal worth £2.9bn ($3.72bn), interest for all William Hill’s non-US operations, including its UK and European businesses is declared by 888 Holdings.
The US operator Caesars Entertainment intends to focus on the US sports betting market, and 888 CEO Itai Pazner suggested if an opportunity arose, the operator wouldn’t rule out expanding its business: “We are going to look at any asset that can be relevant for us, and within that list, if that opportunity (to buy William Hill’s assets) comes our way, that could be relevant for us,” Pazner stated declaring that 888 Holdings has an interest in purchasing the European business of William Hill.
