GamblersPost Gamblers Post is a dedicated news and networking portal in the online gambling industry which features news, opinions, interviews as well as product and software reviews.
Casino games aggregator and supplier Pragmatic Play will integrate BlueRibbon’s Player Engagement software to its iGaming platform. Under this deal Pragmatic hopes to add new level of excitement and improve user experience while engaging cross-content jackpot promotions!
Pragmatic Solutions’ CEO Ashley Lang said on the deal: “We are always looking to integrate the leading and most innovative content and service providers to our platform. The BlueRibbon jackpot software provides flexibility for our clients to enhance their promotional campaigns and increase player engagement. Today’s casino operators invest heavily in customer acquisition and look for every advantage to improve conversion, retention, engagement, and player lifetime value. It is our goal to deliver the technology to allow our clients to outperform their competition. Our integration with BlueRibbon is another example of this commitment to our customers.”
BlueRibbon’s co-founder and CEO Amir Askarov added: “Pragmatic Solutions is an important integration for BlueRibbon. The network of operators whose businesses run on the Pragmatic Solutions iGaming platform is rapidly growing and by being pre- integrated we will be able to offer our custom-built marketing solutions to more of today’s leading operators faster. As like-minded partners, we look forward to supporting Pragmatic Solutions customers through our products.”
