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The Spanish provider OPTIMA has developed a platform for sports betting Multi-Channel Gaming Suite for Betfred Group.
This partnership agreement provides for the current development and support of the online retail business and call centers Betfred, where the Optimamgs platform and the Serverless v2 retail product will be used for more than 1,600 bookmakers that support nearly 4,000 OTC terminals.
CEO of Optima Jakob Lopes said that the company’s strategy is to cooperate only with leading operators. It is known that Betfred Group is the third largest operator in the UK market, and, more importantly, has a very professional and experienced team with a clear vision of how to become a market leader.
Optima will provide all its services and technologies to help Betfred flourish in this very competitive market in the short term.
