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Since the launch of the regulation in 2012, Danske Spil has developed a very strong strategy in terms of maintaining its market share and exceeding all market expectations.
Danske Spil’s position within the context of Denmark’s regulated gaming market, the group recorded gross gaming revenues of almost €660m in 2017, while Denmark state regulator Spillemyndigheden’s latest figures show that industry-wide GGRs across sports, online and land-based casinos and gambling machines were €792m in 2017, with betting contributing the highest GGR of all the verticals at €308m.
«Danske Spil has launched a new brand Youbet, based on the full platform solution SBTech. We are now taking the next step towards faster growth by adding a new brand to our portfolio, targeting players who de-mand a deep sports and casino offering”, – said Niels Erik Folmann, CEO of Danske Spil.
