Paddy Power Betfair revenue increased by 5%

Irish betting operator Paddy Power Betfair reported an increase in pre-tax profit by 4 percent year-on-year to £ 106 million in the first half of 2018, an increase of 5% to $ 867 million in total revenue.

The bookmaker saw an improved performance during the second quarter, with a 12 per cent increase in revenue offsetting a 2 per cent decline in Q1, which was adversely affected by reduced customers activity in the UK and Ireland.

Peter Jackson, Chief Executive, commented: “It has been a busy and successful few months for Paddy Power Betfair.  We have made substantial progress against our strategic priorities and trading in Q2 was good, with all brands and operating divisions contributing to the Group’s double-digit revenue growth. The World Cup was a showcase event for Paddy Power, with a series of successfully executed marketing campaigns leading to it being one of the UK’s most talked about brands in social media conversations around the tournament.

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