iGaming group Betsson launched it’s Pay&Play SuperCasino brand in Estonia, which operates under a license issued to Triogames Ltd. The new brand will offer 500+ games from various providers, as well as a sportsbook and a live casino. Also, it offers a hassle-free registration facility wherein players can sign up using their bank identity.
CEECA’s Commercial Director Kaido Ulejev said on the launch: “We understood that even in a relatively small market such as Estonia, our consumers form part of different segments. These segments are unique, and we needed to launch a new brand in order to address a different segment group. The idea behind SuperCasino is to provide simple, accessible entertainment in the best way possible”.