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International gambling operator Betway announced a new partnership deal with Betgenius, a Genius Sports Group brand. Under the deal Betgenius will power Betway’s sportsbook offering its in-play product and the highest quality live betting content. Betgenius supply Betway with in-play data and trading for a range of major sports including football, tennis, basketball, volleyball and esports.
Betway will benefit from official content from over 300 sports competitions, including the English Premier League, Serie A and EuroLeague basketball.
Betway’s CEO Anthony Werkman commented: “Fast and reliable updates are key to providing our customers with the highest quality of experience when placing their bets. We are delighted to continue working with Betgenius and we value this long-standing partnership. This extension will also allow our customers to stay close to the action in the sports that they love.”
Betgenius’ Global Partnerships Director Matt Stephenson confirmed: “Betway has always invested in a first-rate in-play product for its players wherever they are in the world. With fast, accurate and reliable data and trading, we’re proud to play a key role in driving both customer experience and revenues for our long-term partner.”
