MansionBet inks sponsorship deal with Millwall FC

Traditional English football club Millwall FC signed a new sponsorship deal with sports betting operator MansionBet. According to the partnership deal MansionBet’s logo will be featured on the back side of Millwall’s home, away and third kits for the 2021/22 campaign.

MansionBet and Millwall Football Club are no strangers, since both have collaborated in various occasions since January 2020.

Millwall’s Commercial Director Stuart Lock commented on the deal: “We are delighted to confirm MansionBet as back-of-shirt sponsor ahead of the 2021/22 season. The club has already enjoyed a fruitful relationship with MansionBet since coming on board and we look forward to working closely with them as supporters return to stadiums after 18 months of restrictions. With opportunities in and out of The Den, Lions fans will be able to benefit from the partnership and win some exclusive prizes”.

MansionBet’s Head of Integrated Marketing Dana Bocker added: “Since forming our partnership with Millwall we’ve been able to engage with their fans through social. With restrictions lifting, we’re excited to finally be able to connect with them in the stadium through activations and our own in-stadium reps. We’re proud to support the English Championship and increase our brand presence throughout a truly passionate home-grown club”.

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