NetEnt expands its US presence with PlayLive!

Leading casino games supplier NetEnt strengthens its US market share inking a deal with The Cordish Companies recently launched online casino PlayLive! in Pennsylvania. NetEnt’s collection of online casino and table games are now available to the operator’s customers, including top titles such as Starburst, Gonzo’s Quest and Divine Fortune.

After making its debut in August 2020, PlayLive! is the first branded online gaming site to launch prior to the upcoming opening of The Cordish Companies two new land-based casinos in Pittsburgh and Philadelphia.

NetEnt’s Vice President Commercial Americas Brian Kraft commented: ”PlayLive! will be a major contender in Pennsylvania’s online market and we’re proud to be supporting The Cordish Companies with this new venture. The diversity of our table games and casino portfolio offers something for everyone, helping the operator to cross-sell to its existing land-based player base and attract new audiences”.

PlayLive! Vice President of Marketing Brian Uran said: “As one of the first suppliers to go-live in Pennsylvania, NetEnt’s portfolio is must-have for any operator looking to compete in the online sector. Partnering with them was a priority for the launch of PlayLive!”

NetEnt continues its US expansion and launched a  selection of games as the first non-proprietary game studio in the newly regulated market of West Virginia, following a successful technical integration with DraftKings and approval from West Virginia Lottery Commission. Now NetEnt makes its entry into the newly regulated market of West Virginia with a selection of games being launched with DraftKings and as Brian Kraft stated: “We are thrilled to be the first third-party supplier to launch our games in West Virginia. It’s fantastic to have some of our most popular titles from New Jersey and Pennsylvania now live in the West Virginia market for DraftKings”.

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