Leading gambling and entertainment provider 888 Holdings announced a strategic partnership deal with Oryx Gaming, which will see their casino games integrated on 888’s platform across several markets.
ORYX games and premium titles from partner studios Gamomat, Kalamba Games, Givme Games and Golden Hero Games will be available to 888’s clients.
Managing Director of ORYX Gaming Matevz Mazij commented on the deal: “Partnering with such a premium brand as 888 is an important step for us as we continue to focus on growing and expanding our business. The first half of this year has been strong for us and this deal will see our casino content reach new audiences that we are certain will enjoy the large, diverse and exciting offering we provide. We’ve got no doubt that it’ll prove a hit with the 888 audience.”
Guy Cohen, SVP B2C of 888 Holdings, added: “Our customers expect the best and most engaging casino experience and, by partnering with ORYX, we continue to strengthen our wide portfolio of premium games. ORYX has a locally tailored approach to games and a strong reputation for delivering top quality content and player engagement tools. We believe their content will perfectly complement our existing offering and help enhance our user experience even further.”