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Italian sports betting giant SNAI expanded its partnership deal with Betgenius to provide wide official in-play trading and live streaming content.
Betgenius will supply Snaitech with live odds for thousands of fixtures, including all English Premier League and EuroLeague basketball matches, will set odds and settle all markets, extending the SNAI in-play business capabilities.
According to the deal Betgenius’ new streaming service will offer high-quality access to live European football, basketball and volleyball content.
Fabio Schiavolin, SNAI CEO commented on the deal: “Quality customer experience is at the heart of our model at Snai. We’re committed to offering a product that’s frictionless, unique and engaging around-the-clock, and Betgenius’ live trading and streaming services, backed up by an impressive portfolio of official content, will support us in doing that.”
Betgenius’s released in October 2019 its groundbreaking steams, which are captured directly from stadia around the world, while the service is designed to help sportsbooks boost loyalty, retention and turnover during quiet scheduling periods.
Jack Davison Genius Sports Group CCO added: “We’re delighted to expand our partnership with Snai. Their renewed investment in our live betting product set is major recognition of our commitment to quality and the reliability provided by content backed officially by sports themselves.”
