Playson expands its Lithuanian casino operations with 7bet deal

Leading worldwide publisher of online gambling content Playson fortifies its Lithuanian market presence thanks to a new deal with established local sports betting and casino operator 7bet. According to the deal 7bet’s clients will get access to Playson’s slots and games, including highly successful recent releases, Wolf Power: Hold and Win and Legend of Cleopatra: Megaways, and Solar King. 

Playson’s Sales Director Blanka Homor commented on the deal: “It’s fantastic to be involved with 7bet and its new online casino from day one. We’re thrilled the company has entrusted our content to build its online offering and have no doubt that it will attract an impressive number of players across Lithuania. Equipped with a state-of-the-art games catalogue and an integration-free suite of retention-enhancing engagement tools, we’re ready to continue going above and beyond for partners around the world.”

7bet’s Head of Marketing Andrius Lapienis confirmed: “Boasting an enthralling succession of recent slot launches, as well as a range of classic hits which have proved consistently popular, Playson’s world class content portfolio speaks for itself. For that reason, we were very keen to include the provider’s games within our new casino and look forward to cultivating a commercial relationship of strong mutual benefit going forward.”