BtoBet marks Poland debut with BestBet24

Top sportsbook platform provider BtoBet, which operates under the Aspire Global umbrella, entered the Polish iGaming market inking a deal with local operator BestBet24. Under the deal BtoBet will supply BestBet24 with its Neuron 3 sportsbook technology, as well as a specialized risk management solution, for both its retail and online channels. The activities of Warsaw-based BestBet24 will include an extensive network of over 80 retail locations, as well as an online and mobile offering.

BtoBet Chief Operating Officer Dima Reiderman said on the launch: “We are delighted to announce the launch of this strategic partnership with BestBet24. This partnership and the resultant entry of BtoBet in the highly appealing Polish market falls in line with our growth strategy in the mature European market and other regulated jurisdictions. We are very pleased to be working alongside BestBet24 to build a market leading sportsbook offer for the Polish players and to transform their brand into a market leader through a unique and engaging betting experience.”

BestBet24 Chief Operating Officer Kamil Kliniewski added: “We seek to present a new approach to the Polish betting industry, which has up until now been characterised by a lack of diversity amongst the different brands already operating in the market. We are confident that our market knowledge, in synergy with BtoBet’s technological capability will enable us to acquire a strong market share.”