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Scientific Games (SG) announced the California State Lottery has signed a three-year contract extension for Scientific Games to continue as the Lottery’s primary provider of instant games and associated services through November 2022, with optional extensions remaining through 2025.
Under the terms of the extension, the company is to continue to provide California Lottery with instant games and services, including product and player research, game design, game portfolio planning, integrated marketing programs and retailer account management.
Scientific Games has supplied the California Lottery with instant games since inception in 1985, helping grow instant game retail sales from $3.06bn annually in calendar year 2013 to $5.06bn in calendar year 2018.
“As the California Lottery’s profits grow responsibly, so does the collective impact our partnership has on public education in the state. We value the trust the California Lottery has placed in Scientific Games, and we are proud to continue our focus on innovation and growth that ultimately benefits students in the state of California,” said John Schulz, SG senior vice president, Lottery Instant Products.
Since 1985, the California Lottery has returned $34.2 billion to the state’s public schools. The Lottery ranks third in the world for sales of instants, with 2018 sales exceeding $5.0bn.
