Cubeia seals sportsbook partnership with award-winning UltraPlay

Cubeia, the established software development group, has broadened its product range by securing a major partnership with leading sportsbook platform and solutions provider UltraPlay. Sweden-based Cubeia considered several options before opting for UltraPlay, which has won multiple industry awards for its dynamic sportsbook offering.

The latest agreement marks a significant expansion for Cubeia, with UltraPlay covering more than 100 sports and over 70,000 live events per month and has been announced at an exciting time for the Stockholm-headquartered business.

The partnership has been struck just over three months after the market launch of Cubeia Nano, a white-label platform, which is integrated with casino, sportsbook and poker products, and is designed to meet the demands of the next generation of crypto casinos.

Fredrik Johansson, CEO & Founder, Cubeia, said: “We have been actively looking to expand our product range with another sportsbook provider for
some time, and selected Ultraplay after exploring a number of different options via a thorough evaluation process. This partnership with UltraPlay represents a key milestone in our ongoing development by significantly strengthening our proposition in a highly competitive space with a world-class sportsbook platform and solutions provider.”

Mario Ovcharov, CEO, UltraPlay, added: “This game-changing partnership brings together two like-minded enterprises that have a razor-sharp focus on providing best-in-class solutions. We look forward to a long and productive collaboration with Cubeia that will yield outstanding results and exciting future opportunities.”