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Leading sportsbook solutions provider Kambi announced a multi-year deal with BetCity, a BetEnt online sportsbook brand which is among the 10 operators granted a license in Netherlands regulated market that opens on 1 October.
Kambi’s CEO Kristian Nylen commented on the deal: “Kambi is delighted to have been selected as the exclusive online sportsbook provider to BetCity.nl and provide the support for them to launch on day one of the market opening. The Netherlands will be extremely competitive but the combination of Kambi’s technology and sports betting know-how with BetEnt’s sports-first strategy leaves the BetCity.nl sportsbook well placed to succeed.”
BetEnt’s CEO Melvin Bostelaar added: “We are proud to partner with a world-renowned company like Kambi which is widely regarded as one of the market’s best sportsbook providers. It is exciting to enter the regulated Dutch market with such a first-class partner who fully supports and has an unrivalled track record in our values of compliance and sports integrity.”
