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Top tier Asian sports betting operator M88 announced its content partnership with esports betting provider Beter. Under the deal the Asian operator will enrich its betting portfolio by adding Beter’s content of more than 30,000 extra global esports tournament events and 200,000 ESportsBattle matches every year!
Beter’s CEO Gal Ehrlich commented on the agreement: “Here at Beter, we are convinced that collaborating with M88 is another significant step towards increasing our presence in the Asian market, which is one of our primary focuses for the next few years. We firmly believe that this partnership will prove to be prosperous and beneficial for both parties”.
M88’s Head of Business Development Alan Wafer added: “We’ve been interested in the type of fast content which Beter provides for some time, and we also see exactly what Beter can offer to M88 customers with live streaming of engaging ESportsBattle matches and odds for the most popular global esports tournaments. The integration and testing process proved that we found a reliable partner with top-notch solutions that will help us further enhance what we offer bettors”.
