International esports betting solution Oddin.gg announced a new partnership deal with top Russian bookmaker BetBoom. Under the deal BetBoom is expected to lead the region offering an esports betting solution that will satisfy the expectations of millions of fans.
Oddin.gg added multiple new clients in the last few months, and with BetBoom they will debut in Russia expanding its footprint rapidly.
BetBoom’s CMO Petr Kipa commented on the partnership:
“We are fully aware of the esports potential in Russia. We have the ambitious plan to become the leader on the local market in esports, but to do so, we need the best product available. This is why we’re extremely happy to partner with Oddin.gg. Its solution will allow us to offer the best product in the market. Oddin.gg’s technology has no equal in the industry; betting lines are available almost all the time, and there are myriad live markets with extensive coverage. We can’t wait to launch the product and lead the fast-growing esports market in Russia, improving our current profitability and attracting massive esports audiences to our sportsbook”’.
Oddin.gg Managing Director Marek Suchar confirmed: “BetBoom is already one of the most successful bookmakers in Russia with significant plans for further growth. We believe their success comes partly from listening to their users and giving them what they are looking for. Esports in Russia has been booming for a couple of years, therefore it is only logical that BetBoom wanted to move fast, improving its solution to satisfy users’ high demands.
Our solution will provide bettors with an engaging betting experience, leading to increased betting volume and, eventually, GGR. We are excited to launch our first partnership in Russia, and we couldn’t have found a better partner in this regard than BetBoom.”
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