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Rapid growing platform provider Pronet Gaming announced a new strategic partnership with UltraPlay. According to the deal UltraPlay’s 34 sSports titles and over 6,000 pre-match events, 5,500 live events and a selection of more than 200 markets will be added to Pronet Gaming’s platform and its partners.
Pronet Gaming’s CCO Bobby Longhurst commented on the deal: “Over the last six months eSports has come into the fore as a major revenue driver in the industry and a key tool for attracting new demographics. Integrating UltraPlay’s world-class eSports product will enhance the variety of content we offer our operator partners and meet demands for new and engaging betting options.”
UltraPlay’s CEO Mario Ovcharov stated: “UltraPlay and Pronet Gaming share a common mission to position operators as market leaders by providing them with cutting-edge technology, extensive knowledge and experience, so that they have an optimal business solution. We are positive about the iframe integration of our multi-awarded eSports product to Pronet Gaming and expect this could be the first of many successful projects together.”
