SIS agreed a global distribution deal with Hipódromo Argentino de Palermo

The supplier of 24/7 betting services to retail and online operators, SIS, has secured exclusive rights to distribute pictures and data from the Hipódromo Argentino de Palermo racecourse in the Argentinean capital Buenos Aires.

The exclusive three-year deal, SIS will broadcast live action from the racecourse’s 188 meetings and 1,500 races, significantly expanding its portfolio of international horse racing events. The premier Argentinian racecourse hosts 69 Group races across the year, including the prestigious Group 1 events Gran Premio República, Gran Premio Polla de Potrillos y Potrancas, Gran Premio Selección, and Gran Premio Nacional.

“Securing the exclusive rights of live racing from the Hipódromo Argentino de Palermo racecourse is an important step in our ambitions to offer premium, round-the-clock action to operators and their customers across the globe. As a provider of 24/7 betting content, it’s imperative we have access to quality racing that will appeal to audiences wherever they are in the world, and this latest partnership achieves our goal in doing exactly that”, – concluded Simon Fraser, head of international racing at SIS.