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In order to expand its reach and give more customers access to its exciting games, ParlayBay, a provider of cutting-edge sports betting titles, has agreed to supply them to operator TOPsport. By the end of the year, TOPsport.lt will have integrated ParlayBay’s full suite of games, including the popular STREAK, BOSS, GEKKO, CUT, and RUSH.
With this agreement, sports bettors in Lithuania will have access to ParlayBay’s cutting-edge services as the company continues to expand across Europe. The supplier is strategically positioned to revolutionize the sports betting market, and it is increasing the speed with which it delivers its innovative, player-focused product.
Parlaybay’s games are quick and feature short rounds, catering to the preference of the younger demographic for the rapid consumption. They also incorporate casino-style features, providing players with a comfortable and social environment while fusing the best features of a number of different popular products into a single, intuitive interface and user experience.
Patrick Nordwall, CEO at ParlayBay, said: “TOPsport is one of the most recognised operators in Lithuania, with fantastic vision for the future of iGaming. We are so proud to be able to announce our alliance with a partner that shares our passion for innovative products in our industry. This winter, Lithuanian TOPsport players will be able to experience our outstanding sports betting games and unique player experience.”
Dainius Gulbinas, CEO at TOPsport, said: “ParlayBay is an ambitious iGaming company that will help us to lift our online portfolio to another level, thanks to its pioneering products. We’re on the same page as ParlayBay and feel that innovation in sports betting has yet to reach its full potential so we’re excited to work together to reach this goal.”
