Juventus to sign sponsorship deal with Parimatch

International iGaming provider and supplier Parimatch announced a new great sponsorship deal with Italian football champions Juventus FC. A strategic deal which is considered as a milestone for the Cyprus-based operator which confirms their global expanding ambitions. 

Parimatch and Juventus will host a virtual press conference at the beginning of October, where both parties will speak more about this new partnership

Juventus’ Chief Revenue Officer Giorgio Ricci commented on the agreement: “We are pleased to announce the partnership with Parimatch, a partner with whom we share the constant search for new technological solutions. For example, we will see the brand appear on TV abroad thanks to the new digital overlay that will be fitted to the Allianz Stadium LED system starting from the first league match.

We will work together globally, but exclusively outside Italy and South East Asia, supporting the partner’s international growth path by leveraging the mutual desire to address an increasingly broad audience.”

Parimatch CEO Sergey Portnov confirmed: “Both Parimatch and Juventus have ambitions to be the ultimate champions in our respective games, providing great entertainment to millions of fans the world over. I look forward to telling you more alongside Giorgio Ricci from Juventus and perhaps a special guest or two, during our virtual press conference in October.”