Former Italian and European Champions AC Milan extended its partnership with StarCasino.sport. The sports operator which is part of the Betsson Group, will continue to be an Official Partner of the Italian powerhouse until the end of the 2022-23 season. Betsson Group’s Chief Commercial Officer Ronni Hartvig said: “The aim …
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Rising from their ashes Premier League club Everton FC starts to exploit new star signing Colombian James Rodriguez. Everton announced a new sponsorship agreement with one of the most popular iGaming brand in Eastern Europe Parimatch. According to the deal Parimatch will become the Everton’s ‘Official Betting Partner’ in Europe …
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Premier League club West Ham United announced Jeton as their official e-wallet partner, while the payment solution company will will be seen across West Ham United’s print and digital channels, LED boards and backdrops from the start of the 2020/21 season. Jeton’s Chief Executive Manager Mr. Saaly commented: “We’re extremely …
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Premier League club and former European Champions Aston Villa signed a new sponsorship deal with global gaming brand LT which will become the club’s new principal and official betting partner. LT’s logo will appear on the sleeves of Aston Villa’s first team jerseys during 2020/21 season. The Asian betting company …
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Τhe COVID-19 pandemic had so much affected the football season, that many teams celebrated a championship title earlier than expected or didn’t celebrate at all, as the season has been declared void. Saudi Arabian giants Al Hilal is the first club all over the world that has been kicked out …
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Italian traditional football powerhouse SS Lazio announced a new sponsorship deal with cryptocurrency trading platform StormGain, which will become the official crypto trading partner of the Rome-based football club, which is returning in the UEFA Champions League this season. SS Lazio’s Marketing, Sponsorship and Event Director Marco Canigiani commented on …
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International iGaming provider and supplier Parimatch announced a new great sponsorship deal with Italian football champions Juventus FC. A strategic deal which is considered as a milestone for the Cyprus-based operator which confirms their global expanding ambitions. Parimatch and Juventus will host a virtual press conference at the beginning of …
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Former Premier League champions Leicester City signed a new sponsorship deal with international betting company Parimatch, which will be the Foxes new Official First Team Training Wear Partner. The Cyprus-based company’s logo will appear on the training and warm-up wear of Leicester City’s First Team squad during all domestic and …
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The National Football League (NFL), the American football organization, signed a sponsorship deal with 888Sport operator, which will become the official sports betting partner for NFL in the UK and Ireland for this season including the Super Bowl final. The partnership adds to 888’s ongoing sponsorship of the New York …
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Traditional Italian and European football superpower AC Milan announced a new sponsorship deal with Yabo Sports, which will become an Official Regional Partner of AC Milan across Asia from this season. The deal is a strategic move from the Rossoneri club and will enhance their presence on the global stage …
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Premier League club Tottenham Hotspur announced a new sponsorship deal with forex market pioneer Libertex, which will become official trading partner of the Spurs. Under the deal Libertex will also have a presence across the club’s digital channels and LED perimeter advertising system on match days. The trading brand has …
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One month ago ParionSport, the sports betting brand of the Française des Jeux (FDJ) launched a national sponsorship campaign for amateur football. In total, 100 clubs will receive support from the FDJ sports betting brand through an endowment of equipment worth 1,600 euros! To enable amateur clubs to benefit from …
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Danish Superliga football club Aarhus Gymnastikforening, one of the oldest clubs in the country founded in 1880 which is commonly known as AGF, inked a sponsorship deal with Danske Spil’s betting arm Oddset. Under the agreement, Oddset will be the Golden Sponsor of the club for the next three football …
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Championship club Bristol City announced sports betting operator MansionBet as its new Principal Partner and main shirt sponsor. MansionBet which is operating since 2018 invests in mainstream football, since it singed deals with Tottenham Hotspur, Crystal Palace and AFC Bournemouth, while having partnered with Manchester City and Newcastle United as …
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A huge deal has been announced for the 2020 Swedish eHockey Championship which starts later this month! More specific, it has been known, that the championship will be sponsored by the biggest gaming company of Sweden, Svenska Spel, as well as by both the Swedish Ice Hockey Federation and Swedish …
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Newly promoted to the Premier League Leeds United announced a multi-year sponsorship deal with global sports betting brand SBOTOP. Under the deal the SBOTOP logo will feature on the front of Leeds’ new Adidas kit from the start of the season 2020/21, due to launch later this month, as well …
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Former Polish football champions Legia Warsaw announced a sponsorship deal with leading Contract for Differences (CFD) platform Plus500 for the upcoming two seasons, while there is an option to extend for the 2022/23 season as well. This way Legia Warsaw will join Spanish Atletico Madrid and Swiss Young Boys which …
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International eSports series Omega League in Dota 2 announced a new sponsorship deal with sportsbook and casino operator Parimatch. Under the deal Parimatch brand imagery will be integrated into Russian- and Portuguese-based livestreams. RuHub Studio provides the coverage in Russian, and the brazilian subdivision of Beyond the Summit (BTS) – …
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Novak Djokovic is the latest tennis player to test positive for Covid-19, shortly after Viktor Troicki, Grigor Dimitrov and Borna Coric all revealed that they had the virus after having played the Djokovic Adria Tour competition. Djokovic, the 33-year old tennis number one, had played Troicki in the first game …
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French football appears to be full of innovation during the COVID-19 pandemic era. The French Ligue 1 was the only football league in continental Europe to completely stop playing after the COVID-19 outbreak in the country. This was a controversial decision, as the message sent by this decision was deeply …
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