Sportsbook

What are Boosted Odds?

If you enjoy betting on sports, you have probably been offered “boosted odds” by your favorite sportsbook over the last 18 months. During this period, boosted odds have become the most popular type of promotion with sportsbooks, as they have proved to be an excellent way to obtain and strengthen …

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Popular sports league markets offered by Crypto sportsbooks

The rise in the use of cryptocurrencies for gambling has also met a corresponding rise in the number of crypto sportsbooks in well-regulated gambling jurisdictions. This has today led to a throng of highly professional bookmakers offering nothing but crypto gambling. To maintain a fair market share, some other prior …

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Bet.Works Sportsbook Platform Technology Powers theScore Bet Launch in Iowa

February 16, 2021 (Las Vegas, NV) – Bet.Works, the leading U.S. sports betting and iGaming supplier, has extended its sportsbook technology platform partnership with theScore Bet to a fourth state, supporting the award-winning mobile operator’s Iowa launch. theScore Bet’s Iowa debut is the latest expansion of the successful collaboration between the …

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Rivalo launches LVision’s Betbooster elevating engagement

Leading Bookmaker Rivalo announced a partnership deal with sports betting technology and software supplier LVision and will integrate BetBooster to its sportsbook offering. The product is a fully automated, data-driven sports insights service based on historical data, live incidents, and AI analysis, covering both pre-match and in-play elevating engagement. This …

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Brentford FC announces Hollywoodbets as official betting partner

English traditional football club Brentford FC inked a new sponsorship deal with South African sports betting operator Hollywoodbets which becomes the official betting partner of the Bees for the next two years. The former Premier League club which this year is playing in the Championship will feature Hollywoodbets logo on …

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Everton sings sponsorship deal with Parimatch

Rising from their ashes Premier League club Everton FC starts to exploit new star signing Colombian James Rodriguez. Everton announced a new sponsorship agreement with one of the most popular iGaming brand in Eastern Europe Parimatch. According to the deal Parimatch will become the Everton’s ‘Official Betting Partner’ in Europe …

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Juventus to sign sponsorship deal with Parimatch

International iGaming provider and supplier Parimatch announced a new great sponsorship deal with Italian football champions Juventus FC. A strategic deal which is considered as a milestone for the Cyprus-based operator which confirms their global expanding ambitions.  Parimatch and Juventus will host a virtual press conference at the beginning of …

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Leicester City names Parimatch official training kit sponsor

Former Premier League champions Leicester City signed a new sponsorship deal with international betting company Parimatch, which will be the Foxes new Official First Team Training Wear Partner. The Cyprus-based company’s logo will appear on the training and warm-up wear of Leicester City’s First Team squad during all domestic and …

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NFL signs sponsorship deal with 888Sport for UK and Ireland

The National Football League (NFL), the American football organization, signed a sponsorship deal with 888Sport operator, which will become the official sports betting partner for NFL in the UK and Ireland for this season including the Super Bowl final. The partnership adds to 888’s ongoing sponsorship of the New York …

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Bet.works will power theScore Bet in Colorado, USA

Leading US sports betting and iGaming supplier Bet.works and the award-winning mobile sportsbook theScore Bet extend their partnership which started in 2018. Under the new deal Bet.works will power the Colorado launch of theScore Bet.  Bet.Works’s Chief Executive Officer David Wang commented on the partnership extension: “theScore and Bet.Works have …

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Nederlandse Loterij’s sportsbook migrates to Scientific Games

Netherland’s National Lottery, the Nederlandse Loterij will go live with its its Toto sportsbook product with Scientific Games Corporation’s sports betting suite. This way, Nederlandse Loterij becomes the twenty fourth lottery worldwide to deploy Scientific Games’ sports betting solutions.  Both companies are long-term partners since Scientific Games provides the Netherlands …

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Bristol City signs sponsorship deal with MansionBet

Championship club Bristol City announced sports betting operator MansionBet as its new Principal Partner and main shirt sponsor. MansionBet which is operating since 2018 invests in mainstream football, since it singed deals with Tottenham Hotspur, Crystal Palace and AFC Bournemouth, while having partnered with Manchester City and Newcastle United as …

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Parimatch adds Global Bet to growing virtual sports platform

Parimatch Live Solutions

iGaming operator Parimatch announced a new partnership deal with supplier Global Bet, which will allow the operator to expand its virtual sports portfolio. With Global Bet Virtual Sports, operators can offer their customers a gaming experience with fully customisable games that are built, tailored and personalised for every operator. Head …

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STS joins forces with SafeCharge for UK launch

The first Polish sportsbook operator securing a UK license, STS partnered with SafeCharge, a Nuvei company, which will provide the platform and technology to enable STS to launch operations in the UK. STS has broader international growth strategy and the UK expansion is part of it. STS’s CEO Mateusz Juroszek …

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Betfred to operate Sportsbook at Mohegan Sun Casino at Virgin Hotels Las Vegas

Betfred

The former Hard Rock Hotel property in Las Vegas is set to open the 60,000-square-foot Mohegan Sun Casino at Virgin Hotels Las Vegas later this year, as announced a few days ago by Mohegan Gaming and Entertainment, run by the Mohegan Tribe of Connecticut. And the operator selected by Mohegan …

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La Liga football clubs will lose 80m euros from Spain’s restrictions on gambling advertising

According to various press reports the recent restrictions on gambling advertising in Spain will cost 80 million euros to football clubs and the La Liga organisation which has also a sponsorship deal with Sportium, a gambling company. The biggest hit will be on the eight La Liga clubs, which have …

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Betandslots: new kids on the – affiliate – block

Someone could summarize the whole iGaming industry in one word: Bet. Others would add another word: Slots. A group of experienced professionals took their business future in their hands and created BetandSlots.com. And with a Player-Comes-First approach, they are revolutionizing the iGaming affiliate industry in just a few months! In …

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Breakthrough bookmakers hardest hit as world sports grind to halt

If you’ve visited any of your favourite betting sites lately you might have noticed the tumbleweed blowing through the sports odds sections. That’s right, it’s not just the Premier League that’s been put on hold, but the majority of global sports have been cancelled pending further notice.  It’s led the …

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Meridianbet will offer BetGames.TV portfolio

The Number one betting provider in Africa and the second most popular platform in the Balkans Meridianbet will offer BetGames.TV products through its brands. According to the partnership deal leading iGaming suppliers BetGames.TV dynamic portfolio will be added to the world-renowned Meridianbet’s product range. BetGames.TV COO Aiste Garneviciene commented on …

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Digitain and BetShah casino and sportsbook announce their exclusive white label agreement

Leading multi-channel sports betting and casino platform provider Digitain and the online brand BetShah, the King of Kings of the gambling industry, are pleased to announce their white label exclusive agreement. Digitain will ensure the support and development of BetShah’s strategy to a global market by providing a customer experience …

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