Titled Italian AC Milan announced the signing of a contract with the StarCasino brand, managed by the Betsson Group. The partnership provides for the organization of special events and promotional campaigns specifically for the fans of the Italian club. The deal is signed for the next three years, covering the seasons 2017-2018 and 2019-2020.
For StarCasino this is not the first partnership in the field of football. In January 2017, the Betsson brand entered into a similar partnership with FC Juventus.
Recently we reported that the board of directors of the Betsson Group had decided to remove Ulrike Bengtsson from the position of the company’s CEO. The temporary general director of the company was appointed Pontus Lindvall.