The impact of GiG and Jooba Tech partnership

Gaming Innovation Group (GiG) recently forged a partnership with Jooba Tech, integrating the latter’s Jackpot Management System into the GiG iGaming platform. This collaboration allows operators to offer various jackpot types across different game categories and product verticals, enhancing the overall player experience. Jooba Tech’s co-founder, Tom Finlayson, expressed enthusiasm about the partnership, highlighting the system’s capacity to optimize the player experience. Rebecca Attard, GiG’s Business Development Manager, emphasized the significance of the collaboration in providing a unique and differentiated experience for their customers’ brands.

GiG’s decision to integrate Jooba Tech’s Jackpot Management System into their platform is set to significantly expand the reach of Jooba’s product, enabling their partners to benefit from the engaging jackpot features. The system allows operators to customize and provide diverse jackpot experiences, fostering customer engagement and differentiation from competitors. The partnership announcement coincided with GiG’s appointment of Andrew Cochrane as the Chief Business Officer for Platform & Sportsbook, further emphasizing their commitment to growth and development.

The integrated Jackpot Management System from Jooba offers a wide range of customization options, enhancing customer retention and acquisition for iGaming operators. Rebecca Attard Business Development Manager of GiG highlighted the importance of providing jackpots for various games, ensuring a unique and differentiated experience for their customer base: “Having jackpots available on any game or product via our platform is key to providing a unique and differentiated experience for our customers’ brands. Jooba Tech’s Jackpot Management System does exactly that and we are excited to see where this can go.”

Tom Finlayson co-founder of Jooba Tech expressed excitement about the collaboration, emphasizing their dedication to providing engaging experiences for the players. The partnership signifies a significant milestone for both GiG and Jooba, paving the way for innovative and engaging gaming experiences within the iGaming industry: “It is a huge coup for us to partner with one of the most recognisable brands within the industry and which offers a world-class platform. We have invested heavily in building our Jackpot Management System to making it a market-leading solution that will enable operators to optimise their player experience.”