Wazdan grows in the Balkans with ExeFeed deal

Wazdan, a provider of innovative video games, has expanded its presence in Europe through a series of recent major deals and has now strengthened its position in Serbia and Montenegro through a partnership with the aggregator ExeFeed. With recent integrations, such as with the Betsson brand’s StarCasino in Italy, the company has taken its product offering to the next level.

Customers of casino brands BetOle and Lobbet will soon have access to Wazdan’s extensive library of exciting games thanks to an integration via the ExeFeed platform. With the release of 19 of Wazdan’s games in August, including the highly successful 9 Coins, Magic Spins, and Power of Gods: Hades, Lobbet has already reaped the benefits of the developer’s innovative titles. Wazdan’s Hold the Jackpot, Collect to Infinity, and Cash Infinity features will also be available on Lobbet, increasing player interaction and excitement.

Radka Bacheva, Head of Sales and Business Development Balkans & CIS at Wazdan, said: “As we continue to focus on extending our footprint across Europe, we’re delighted to take our innovative games and features live through this ExeFeed integration in Serbia and Montenegro. BetOle and Lobbet have historically taken a similar approach to innovation and pushing the gaming experience as we do at Wazdan, so we look forward to a strong partnership together.”

Milica Popovic, Casino Manager at ExeFeed, said: “Wazdan’s titles have become even more exciting during the course of the year, so this partnership is a move that very much benefits both companies. The players using our brands have become accustomed to a high level of gaming experience, so introducing more of Wazdan’s games and features will certainly fulfil these heady expectations.”