Yahoo Sports launch sportsbook powered by BetMGM

Yahoo Sportsbook, powered by BetMGM, has been launched on Yahoo Sports allowing fans nationwide to view betting odds across a variety of sports. Users of legal age in the state of New Jersey, meanwhile, can click through the odds to place bets on BetMGM.

In a press release, Yahoo says it intends to roll out the ability to make bets within the Yahoo Sports app to users in other states where sports gambling is legal. The platform is powered by MGM Entertainment and its BetMGM app.

“The new offering gives sports fans a new way to enjoy the games they love, integrating sports betting opportunities into the Yahoo Sports app and desktop experiences. Yahoo Sportsbook powered by BetMGM elevates the experience for sports fans, getting them closer to the games they’re passionate about and closing the loop from content to transactions,” Yahoo Sports said in the statement.

“We believe watching and experiencing sports works well with transacting with sports and tying in sports content is a natural fit. We’re committed to that and excited about Yahoo, they feel the same way,” added Scott Butera, MGM president of interactive gaming.

This news comes less than a month after Yahoo Sports announced a partnership with BetMGM for sports betting. Under the agreement, which was described as a “multi-year partnership,” Yahoo Sports has become the official digital media sports partner for MGM.

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One comment

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